Bill Would Ban "Touch Ups" For Model Pics

Companies in Massachusetts could soon be incentivized not to alter the way models look in advertising.

Lawmakers filed a bill that would create a ten-thousand dollar tax credit for those that do not digitally change a models' skin tone, skin texture, body size, or body shape in ads.

Democratic State Representative Kay Khan says the bill aims to encourage realistic advertising images to avoid damage to vulnerable youth.

The bill has an uncertain future.

(Photo credit ANGELA WEISS/AFP/Getty Image


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